Why the recent News Feed changes won’t increase well-being

Why the recent News Feed changes won’t increase well-being

When last week Mark Zuckerberg announced the major overhaul to Facebook’s algorithm, he explained it with his company’s aim to ensure people’s connectedness and “well-being” when using the platform. As per “research”, he put it, people feel happier and less lonely when actively engaging with their friends online, and less happy when passively consuming information such as posts from pages. Based on that, in the very near future we will start seeing more posts from our friends and communities and less content from publishers such as media or brands. That…