The secret language of profile photos

Headshots, kittens or group selfies – the profile photos we choose reveal a great deal about us. Here are some interesting findings on how to interpret them. The stamp on the envelope Profile pictures are our self-chosen public representations. These visuals show how we see ourselves and how we want to be seen by others, …

Gender and social media

Ever wondered why there are more women than men on Pinterest? Or noticed that trolls are often male? Take a look at some fascinating gender-specific behaviors on social. News vs friendships To start with the basics: while men are online to search for information, women use the platforms predominantly to connect with people. Studies also …

The psychology of foodstagramming

Take a brief scroll at your Instagram feed. Chances are, you will spot a food photo. Indeed #food, #foodporn #instafood and #yummy are amongst the 100 most popular Instagram hashtags in 2016 (Websta). Together they result in 438,921,588 photos. That means food is the most photographed thing on the platform, even if we count out …

How reading online comments affects us

Do you often scroll down news articles or social media posts to read (and relish) the comments below? It’s our common foible. Out of boredom or curiosity, at times we all like to imbibe the wisdom of the crowd. Skimming through comments, however, is not a harmless pastime. Psychology has tons to say about online …